Practical AI features for web products.
An AI feature has to work as part of a real product. I help teams define the task, connect the right data and tools, and design what happens when the model needs a person to take over.
Discuss your projectUseful AI. A product around it.
A product team with a specific workflow to improve, existing domain knowledge, and a willingness to evaluate real outputs.
- 01A scoped AI use case with clear inputs and a reviewable outcome
- 02Conversational interfaces and provider API integrations
- 03Retrieval and workflow design appropriate to the problem
- 04Human review, fallbacks, and evaluation criteria for the critical flow
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A few useful answers.
Do we need an AI agent?
Not always. A simpler workflow or retrieval feature may meet the need with fewer failure modes. We can compare approaches against the task and the risk of an incorrect result.
Can you guarantee every AI answer will be correct?
No. The product needs evaluation, appropriate boundaries, and clear review or fallback paths. Those requirements belong in the scope from the beginning.
Tell me what you’re working on.
A short brief is enough to start: the problem, who it is for, and your timeline. We can work out the next step together.
Discuss your project AI Agents vs Workflows: What Should You Build in 2026?